Apple Announces Management Changes: Scott Forstall and John Browett Out, Ive and Others Add Responsibilities
The Forstall exit is surprising/not surprising since he was regarded as the upcoming leader.
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Apple Announces Management Changes: Scott Forstall and John Browett Out, Ive and Others Add Responsibilities:
Apple today published a press release announcing a major management restructuring for its executive team. Among the biggest changes are the immediate departure of retail chief John Browett and a 2013 exit for iOS chief Scott Forstall. As part of the restructuring, Jony Ive, Bob Mansfield, Eddy Cue, and Craig Federighi are all taking on increased responsibilities. Changes include:
- Jony Ive will take over leadership of Human Interface teams, in addition to his role as head on Industrial Design.
- Eddy Cue will take over responsibility for Siri and Maps, consolidating online services under one unit.
- Craig Federighi will lead both iOS and OS X.
- Bob Mansfield will lead a new "Technologies" group focused on innovation in wireless technology and semiconductors.
- Scott Forstall will serve as an advisor to CEO Tim Cook until his departure next year.
On the retail side, John Browett is stepping down effective immediately, with the retail team reporting directly to Tim Cook on an interim basis. A search for a successor is underway.
John Browett raised some eyebrows when he was hired earlier this year. It is assumed that Browett was behind some staff cutbacks at the retail level and an increased focus on profitability at the expense, some say, of Apple's excellent customer service.
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Apple Announces Management Changes: Scott Forstall and John Browett Out, Ive and Others Add Responsibilities:
Apple today published a press release announcing a major management restructuring for its executive team. Among the biggest changes are the immediate departure of retail chief John Browett and a 2013 exit for iOS chief Scott Forstall. As part of the restructuring, Jony Ive, Bob Mansfield, Eddy Cue, and Craig Federighi are all taking on increased responsibilities. Changes include:- Jony Ive will take over leadership of Human Interface teams, in addition to his role as head on Industrial Design.
- Eddy Cue will take over responsibility for Siri and Maps, consolidating online services under one unit.
- Craig Federighi will lead both iOS and OS X.
- Bob Mansfield will lead a new "Technologies" group focused on innovation in wireless technology and semiconductors.
- Scott Forstall will serve as an advisor to CEO Tim Cook until his departure next year.
On the retail side, John Browett is stepping down effective immediately, with the retail team reporting directly to Tim Cook on an interim basis. A search for a successor is underway.
John Browett raised some eyebrows when he was hired earlier this year. It is assumed that Browett was behind some staff cutbacks at the retail level and an increased focus on profitability at the expense, some say, of Apple's excellent customer service.
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